William Jimenez asked:


Customer Service is basically the way you interact with your client before, during and after a sale is executed or a service is rendered.

In this age of computers and internet a lot of innovations are happening that make life easier. However, with these innovations client services have become impersonal and most of the time scripted.

In business, the customer is king still holds true; no matter how far-fetched or unrealistic some of their demands may be. Everybody knows that for a business to thrive a loyal customer base must be nurtured and managed – customers who are willing to do repeat transactions with the company. Each satisfied customer expands the business exponentially. For behind every single happy client lies 10 more potential customers.

Any strong marketing support that a company provides for its products and services will still fall short of its objective if customer service is non-existent or lousy at best.

So how is customer service defined?

A customer service is considered good when the service comes with a smile. It is going beyond the perceived value of the product or service. It is far from the overly mechanical customer service scripts that we all have become accustomed to.

It is the need for human interaction in every encounter with a customer and their issues and problems done in a satisfactory manner.

In this modern world of technology where everything is viewed as borderless and seamless, assigning a generic department to handle customer service issues is an outdated practice.

Company managers are already aware that clients deal with employees in different levels of the organization. Each individual represents the company. Should any untoward incident happen involving the interaction between a company employee and a client, there is high probability that unwanted detrimental information about the company will be disseminated by the aggrieved customer. The solution to this problem to prevent negative publicity is to have a well-trained team on good customer service and rules of engagement with the clients.

The internet also introduced a new approach to customer satisfaction. A web marketing company relies on a sort of self-service style or approach in managing customer’s needs. A visitor to their website, upon purchase of products or services online, will more likely transact again with the company if he sees that everything he needs can be had with a click of the mouse. The user friendliness of the site from having easy access to its support staff to filing a complaint or returning a product makes for a great customer experience.  

Marketing support is an integral part in bringing in the initial money to the company. The only thing that will keep in the profits, in the end, is rendering good customer service.

Hani Masgidi asked:


If you are ambitious to be successful in the field of business, you must be aware of the fact that customer service is one of the main factors, which plays a great role in bringing success in the business. Customer service happens to be one of these things that bring about the satisfaction of the customers. It is well known to all that if the customers are happy with the way you deal with them and id the products or the services that you provide to them are of a high quality.

If you want achieve success in customer service, you have to follow some main principles. You have to have a clear idea about how you would deal with the customers. If you are looking for some tips that will help you to attain success in customer service, here are the tips and some suggestions. Follow them and know how to be successful in customer service.

If you are having a conversation with the customer over the telephone or face to face, it is better for you to mention the name of the customer you are talking to. When the customer hears his name from you, he is going to have a different kind of dealing with you. It will also be easier for you to deal with him. End the conversation with a ‘thank you’.

If you are already experienced in the field of customer service, you must have had the experience of dealing with customers who are irate. Say ‘I apologize’ or ‘I’m sorry’ if you find some customer angry. Do not forget to take a follow-up with the customer. Contact him some time later. When you end the call, thank him. Before ending the call do ask him if you can do anything else for him.

There is a very tricky way to incur the interest in the customer that you deal with. After your conversation with him is over, you can leave a message for him. You may also ask for a feedback about what he or she feels after availing the customer service. The way you ask is also quite important. Instead of asking him how he liked the interaction you should ask him how he would like to rate the customer service that he availed. The answers in the second case are most likely to be more specific.

The most important factor in achieving success in customer service is the way of your dealing with the customer. You have to be very careful about not hurting the belief or faith of the customer. The pleasant features of your behavior of yours will surely impress the customer. One more obvious way to success in customer service is to provide them with the products or services of the best quality so that they have the least scope to feel unsatisfied. If the customers are happy with the products or the services that that are availing, it is much easy for you to gain success in customer service.